Naming your brand is like naming a child—it feels permanent, terrifying, and weirdly exhilarating. “Azmadik Fotografiks” came to me during one of those late-night brainstorming sessions where you’re half genius, half delirious. It’s a mashup of “as mad as a dickens” and “fotografiks” because, apparently, I was feeling literary and avant-garde at the same time.
The name stuck because it encapsulates my approach to art: a little unorthodox, a lot passionate, and always rooted in storytelling. People either love it or think it’s a typo, but either way, it gets them talking—which is exactly the point. After all, what’s art if not a conversation starter?
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